In 2018, upon joining Salonized, my initial objective centered around breathing new life into the brand's identity. Within a span of less than two months, our vision took root and blossomed into an expansive brand ecosystem. To infuse an added layer of genuineness, we brought on board an in-house illustrator.
Type — Logo Design, Brand Identity
Company — Salonized
Role — Head of Design, Art Director
Company — Salonized
Role — Head of Design, Art Director
A new logo
New logo + custom typography
Time-lapse of various logo concepts
Testing various colour schemes and word marks on paper
Illustrations by our in-house illustrator
The home page of salonized.com
Features landing-page
Stationary
